Is Blue 449 part of Publicis?

Agency becomes part of Spark Foundry in widely expected move. Publicis Media is dropping Blue 449 as a brand in the UK and the US and merging it with Spark Foundry in the latest sign of large agency groups wanting to streamline their operations.

Does Blue 449 still exist?

Blue 449 will continue to operate in only one market – France. The agency’s future has looked in doubt since March, after parent company Publicis Media paid £25m to buy out minority shareholder M&C Saatchi.

Who owns Blue 449?

Publicis Groupe
Blue 449/Parent organizations
Publicis Groupe today announced the acquisition of the remaining 24.9% Blue 449 shares from M&C Saatchi in the UK.

Who are Spark Foundry clients?

Since coming together as Mediavest | Spark in March 2016, the agency, guided by this vision, has welcomed numerous new clients including BEL Groupe (Global), MTV, KFC, Mattel, H&R Block (USA), Expedia (SEA), EuroLoan (Poland), Virgin Mobile (MENA), OnePlus (UK) and Diageo (Australia).

What agencies are under Publicis?

Specific agencies under the Groupe umbrella include Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, Publicis. Sapient, Luminous, MSL, Digitas, Arc, Blue 449, Performics, Spark Foundry, Starcom and Zenith.

How many employees does spark foundry have?

3,000 employees
With more than 3,000 employees in 50 countries across the world, the agency leverages the best industry talent and the growing footprint of its 60 offices in key markets, including USA, UK, MENA, Poland, Australia and China.

Who owns Publicis Sapient?

Publicis.Sapient/Parent organizations

What is Spark SMG?

Spark SMG is a full-service media agency dedicated to exploring new ways to create meaningful connections in the rapidly accelerating communications environment.

What agencies fall under Publicis?

Subsidiaries

• Starcom.
• Zenith.
• Frubis.
• Spark Foundry.
• Digitas.
• Blue 449.
• Performics.
• Saatchi & Saatchi.

Who bought Sapient?

Publicis Sapient
Publicis Sapient has fully acquired Sapient. i7 Ltd , the joint enterprise it launched with Tquila Ventures in March 2018. Over the past two years, Sapient i7 has offered an extensive set of services leveraging Salesforce technology to enable digital transformation for large companies in Europe.

What companies fall under Publicis?

Who are the employees of Publicis Blue 449?

Publicis Media is committed to helping its clients navigate the modern media landscape and is present in more than 100 countries with over 23,500 employees worldwide. Blue 449 (www.blue449.com), the Open Source Media Agency is one of the five brands of Publicis Media.

Who is the open source media agency Blue 449?

Blue 449 (www.blue449.com), the Open Source Media Agency is one of the five brands of Publicis Media. Its open source philosophy means operating at the intersection of media, ideas, data and technology to deliver inventive, collective progress for their clients.

When did Optimedia merge with Blue 449 brand?

Publicis Media created Optimedia I Blue 449 in March 2016 as the “Open Source” brand for the Group, merging the Optimedia brand with fledgling Blue 449. In nine months the combined brand has gone from strength to strength with wins including DJI, Asda, Home Away, Kayak, Alibaba, Hewlett Packard Enterprise and Reliant/NRG.

Which is the open source media agency of Publicis?

Optimedia I Blue 449, the open source media agency of Publicis Media, is simplifying its name to Blue 449. In addition, the agency is rebranding all six remaining Optimedia offices and Match Media in Australia to Blue 449